by Steven Q Logreira | Nov 7, 2019 | Content Marketing, Sales Management
Why It’s Important to Have a Separate Sales Process and Marketing Process in your Business Originally posted on Sales Process Automation’s Blog I often get asked, why is it important to have processes in place? The simple answer… It frees up mental energy when...
by Miles Anthony Smith | Oct 18, 2019 | Content Marketing
6 Myths That Are Working Against Your Goals…And We Don’t Even Realize It Your content marketing strategy sucks! I know, I know. You are probably muttering to yourself that this statement is insulting, and while it can be taken as such, it genuinely isn’t...
by selledge | Oct 3, 2019 | Content Marketing
Why Do You Need Content Atomization? It takes a lot of hard work to create epic content that performs. With the changing trends and Google’s latest algorithms, there are really no shortcuts to the process, or so it would seem. Low-quality content being pumped...
by selledge | Sep 20, 2019 | Content Marketing
Top Types of Content That Attract and Convert All of today’s top B2B content marketing strategies work by putting the audience’s informational needs and demands ahead of the company’s own sales and promotional messaging. Content needs to be...
by selledge | Sep 12, 2019 | Content Marketing
Content Amplification and Why You Should do it Expand your audience. Establish your brand as a thought leader in your industry. Increase trust. Generate new opportunities. Drive leads and sales. Content amplification is a marketing strategy that can help you do all...
by selledge | Aug 2, 2019 | Content Marketing
Content marketing is an important tool to have at one’s disposal. According to the Content Marketing Institute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract...