by Cody Isabel | Feb 12, 2020 | Sales Enablement
Does this sound familiar? Prospect: “How large is your company?” Salesperson: (Puffs up chest) “I’m glad you asked Mr. Prospect, we are the largest company in our industry, we’re the best at this, we have thousands of employees and all of these features and benefits…”...
by selledge | Aug 2, 2019 | Sales Enablement
The term sales enablement is a relatively new one. It’s also something that has been talked about as being a key component for a company’s success. However, there is still some confusion, with each organization defining it differently. Primarily,...